Frame-style TVs are undeniably attractive, but paying a premium just to get the “art on the wall” look doesn’t make sense for everyone. Fortunately, there’s a free alternative that delivers a similar effect without replacing your TV. Roku’s Backdrops feature, introduced about a year ago, allows compatible TVs to display artwork or photos when idle, turning an otherwise blank screen into a decorative element that blends into your space.
If you already own a Roku TV or use a Roku streaming device with your existing television, you’re most of the way there. Backdrops works seamlessly in the background, activating when no content is playing and showcasing curated art, photography, or even personal images. Instead of a large black rectangle dominating the room, your TV becomes part of the décor—much like Samsung’s Frame TV, but without the added cost.
This approach is especially appealing for anyone who prefers larger screens. Upgrading to a Frame TV at sizes above 75 inches can easily run into several thousand dollars, which makes the aesthetic upgrade hard to justify. With Roku Backdrops, you keep your current TV—big or small—and still achieve a gallery-style presentation that feels intentional rather than intrusive.
Once enabled through the latest version of Roku OS, Backdrops can be customized to suit your taste. You can choose rotating collections or a single static image and tweak a few display settings to make the effect feel more like framed art. It’s a simple, cost-free way to elevate your living space and get much closer to that Frame TV look without spending a dime.