Apple’s forthcoming September 9 event has been officially announced, and while the spotlight is expected to be on the new iPhone 16 series, there’s more to anticipate based on the event invitation. The invitation, which teases the keynote at Apple Park, often includes subtle hints about what’s to come. Last year’s invitation, with its “Wonderlust” theme, cleverly alluded to the iPhone 15 Pro models’ titanium finishes. This year’s invitation, themed “It’s Glowtime,” features an array of pink, purple, and blue hues that bear a striking resemblance to the colors associated with Apple Intelligence, introduced at WWDC earlier this year.
The glowing patterns on the invite might hint at new features in iOS 18, such as a redesigned Siri interface with a new glowing border. If this design choice is intentional, it could indicate that Apple Intelligence will play a prominent role in the upcoming event. Apple Intelligence is an advanced AI suite that promises several innovative features, including GenMoji for creating personalized emojis, Image Playground for generating unique images, and an updated version of Siri. If Apple decides to highlight its AI advancements during the event, it’s likely that these features will be showcased across the iPhone 16 lineup. Additionally, other Apple products, such as the AirPods and Mac computers, may also see enhancements related to Apple Intelligence.
In light of Google’s recent launch of the Pixel Buds Pro 2, which features the Gemini assistant, Apple may use this event to emphasize its own AI innovations. The “Glowtime” theme might also provide clues about potential color options for the iPhone 16. Given that last year’s iPhone 15 models were available in more subdued colors, this could signal the introduction of brighter, more dynamic hues. Apple did not release a new spring color for the iPhone 15, so this event might showcase more vibrant color choices. We’ll learn more about Apple’s plans and innovations when the event takes place on September 9.