HP Executive Says Windows 10 Still Holds 30% of the PC Market

Windows 10 continues to maintain a substantial presence despite Microsoft’s ongoing push toward Windows 11. According to Karen L. Parkhill, Executive Vice President and Chief Financial Officer of HP, approximately 30% of the global installed Windows PC base is still running Windows 10.

The figure is one of the clearest industry estimates to date and helps explain why Microsoft recently extended support options for the aging operating system.

HP Reveals Windows 10 Adoption

Speaking during an investor discussion, Parkhill said HP has seen strong PC sales driven by Windows 11 upgrades, particularly in Europe, the Middle East, Africa (EMEA), and the Asia-Pacific region (APJ).

She noted:

“At this point, we have roughly 30 percent of the installed base still on Windows 10.”

Unlike third-party market trackers, HP’s estimate is based on insights from one of the world’s largest PC manufacturers, making it one of the most credible public indicators of Windows 10’s remaining market share.

Windows 11 Upgrade Cycle Continues

Despite Windows 10’s large installed base, HP says demand for Windows 11 hardware upgrades remains strong.

According to the company, the Windows 11 refresh cycle has accelerated across Europe and Asia, reaching a pace comparable to North America.

The continued migration to Windows 11 has helped support PC sales as businesses and consumers replace older hardware that does not meet Microsoft’s latest system requirements.

Why the 30% Figure Matters

A market share of around 30% is significant for an operating system that has largely exited active feature development.

The figure also helps explain Microsoft’s recent decision to extend its Extended Security Updates (ESU) program for Windows 10 until October 12, 2027, giving users additional time before ending security support.

The extension provides organizations and consumers who cannot yet transition to Windows 11 with a longer window to continue receiving critical security updates.

More Reliable Than Third-Party Estimates

While services such as Statcounter and Steam regularly publish Windows version statistics, those figures rely on sampled data that may not fully represent the broader PC market.

HP’s estimate comes directly from a major PC manufacturer with visibility into enterprise and consumer device deployments, offering a rare glimpse into Windows adoption from within the industry.

Microsoft itself does not publicly disclose the market share of individual Windows versions.

Windows 10 Remains a Major Platform

Although Windows 11 adoption continues to grow, HP’s comments suggest that Windows 10 remains deeply entrenched across millions of PCs worldwide.

With roughly three out of every ten Windows devices still running Windows 10, the operating system is expected to remain an important part of Microsoft’s ecosystem throughout the extended support period, even as the company continues encouraging users to migrate to Windows 11.